Initiatives and Referendums

Initiatives and referendums

More than 30 ballot campaigns.

A selection from referendums and initiatives in the U.S. and abroad.

30+Ballot campaigns
90%Campaign success rate
30+Years in the business
51.9%Brexit Leave vote
The Wall Street Journal: Both Sides Hire U.S. Help for U.K. Brexit VotePRWeek: Brexit group thanks US agency for social media and target-messaging support

United Kingdom · EU referendum

Brexit. Won with 51.9% to Leave.

Gerry Gunster was lead strategist for Leave.EU in the largest vote in British history.

“Goddard Gunster managed a near-exact referendum prediction of 52 to 48 in favour of Leave, while establishment pollsters got it wrong yet again.”Arron Banks, Co-chair, Leave.EU

Gerry Gunster seems to be on the winning side of every political campaign he joins.

The Times

Ballot wins

  • Amendment 64ColoradoWon55.3% Yes
  • EU Remain/LeaveUnited KingdomWon51.9% Leave
  • No on 1, Grocery Bag TaxSeattleWon53% No
  • No on 2ATelluride, ColoradoWon68% No
  • No on ESan FranciscoWon55.6% Yes2/3 needed to pass
  • No on Issue 5, Toxic Chemical LabelingOhioWon78.1% No
  • No on Measure HEl Monte, CaliforniaWon77% No
  • No on Measure NRichmond, CaliforniaWon67% No
  • No on Question 2MassachusettsWon73.5% No
  • No on Question 3, PackagingMassachusettsWon59.2% No
  • Prop 5CaliforniaWon62.4% Yes
  • Yes on 1, Fed Up With TaxesMaineWon64.7% Yes
  • Yes on 1, Racino GamingMaineWon52.9% Yes
  • Yes on 22CaliforniaWon58.6% Yes
  • Yes on 792OklahomaWon65.6% Yes

Get used to winning.

Start a campaign

Get used to winning.™

OfficesWashington, D.C. · London · Cairo · Tbilisi · Portland, Maine

Follow on LinkedInWatch on YouTube

© 2026 Gunster Strategies Worldwide

Latest News & Insights

See more
Issue advocacy

What Is Issue Advocacy And Why Is It Important?

View
Coalition Building Color

Coalitions In Issue Advocacy

View
Opinion Research Color

The Importance Of Opinion Research & Message Development

View

This website uses cookies

Our site uses cookies to enhance your online experience.